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Branding | Midwest Mavericks

Uniform & Apparel

The Mavs strongly believe in a cohesive navy, Columbia, and white brand. Learn more about the gear that outfits the Mavs.

To Teach & Develop Life Skills Through The Game of Baseball Creating Ball Players with Character.

MAVS Branding

The MAVS strongly believes in a cohesive Navy, Columbia, and White brand. All MAVS teams are expected and required to wear the same practice gear, uniforms, and gear from ages 7 through summer High School, aged teams.

Prior to Johnny Mac’s being sold to BSN, the MAVS featured a storefront in the brick and mortar location. The MAVS now have partnered with BSN, Rawlings, New Balance, and Decker baseballs for all equipment and uniform needs.  The MAVS take part in the Rawlings Grand Slam program, which provides club members with discount opportunities.

The MAVS annually have spirit wear stores. The MAVS utilize the amazing talents of Hutchins Advertising, a proud partner of the MAVS for consistently branded and designed practice gear and spirit wear. It is not uncommon for our spirit wear stores to generate over 300 items of merchandise purchased.

 

MAV Partners

Long Ball City – in 2019, the MAVS partnered with Long Ball City and became the first youth baseball organization to feature a Long Ball City logo and brand.

MAVS Logo History

The Original

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The original M logo which featured an S for the city of Springfield where the club was founded. Used on hats through the 2015 season.

Monte the Mav

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Monte the Mav is the official mascot of the Midwest Mavericks.  Monte was designed by local graphic design artist, John Posey. The name Monte is a bold name and has the meaning of “coming from the Mountains.” A fitting name here in Ozark Mountain country.  Monte graces our white uniform top and is heavily featured in our Long Ball City Brand.

Script Mavs

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In 2022, the Mavs incorporated a Script Mavs logo to the mix. The look also incorporates an accent color of Vegas Gold to our uniform palette.
The Classic M

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The Classic M has been a mainstay in our uniform identity either on jerseys or on the on-field cap.  The Classic M is worn on our game day caps since 2016.

Mavs Word Mark

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The Mavs word mark is used on the front of most jerseys. The Mavs word mark represents the name typically used when referring to the Midwest Mavericks.

Mavs Seal

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A classic mark that has been used since the club’s inception. Traditionally used as a shoulder patch on most Mav jerseys. The circle logo was recently modified with the club’s name change to Midwest Mavericks.

The 4-State Logo

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When the Mavs recently changed its name from the Springfield Mavericks to Midwest Mavericks the new four-state logo represents Mav families from over 35 cities as well as players and coaches from 4 different states. 

THE MIDWEST MAVERICKS
would like to thank the following partners:

Main Street Realty
Brokate
CY Sports
New Balance
Great Southern
Brian
BSN
Rawlings